We are a proudly black-owned beverage enterprise, crafting our own table to enable greater participation via diversity, equity and inclusion in the African wine & spirits industry.
Consumer tastes are changing. People want beverages that are flavour focused, lower alcohol, no additives, no added sugar. Vibe is our southern star, we don’t subscribe to traditional language, food pairings, packaging, branding and product style
We are Biryani and fried chicken; not sweaty charcuterie meats. We are Jollof and roasted Tilapia, not punchy cheeses.
We’ve partnered with a diverse group of new generation winemakers to deliver a product strong on innovation. This collaborative approach allows us to plug into new expressions and style of the Cape winelands.
We are community & culture lead, so expect us to pop up at the places & spaces where our community lives, plays & eats.
